Related Courses
Context Is King: How To Win in the Age of AI
In this session, we’ll unpack how LLMs actually work (in plain English) and how to gain a sustainable competitive advantage using the same tools as everyone else. You’ll learn why AI strategy is really data and workflow strategy, how to turn your spreadsheets and data into usable context and how to embed AI into your daily workflows.
Workhacks: Decoding the Dashboard
Data Literacy Pt. 1: Spotting the Wins and Warnings As the industry pivots toward the high-stakes negotiations of the Upfronts, the ability to navigate the media economy’s vast data landscape becomes a critical superpower. For a new professional, a performance dashboard can often feel like a wall of noise, but hidden within those charts are…
Creative, Media, and Growth: How Agencies Are Choosing Where to Lead
As client expectations continue to evolve, agencies are making intentional decisions about where to invest, differentiate, and scale. In this fireside conversation, agency leaders will discuss how they are balancing creative leadership with increasingly complex media demands and how strategic partnerships can help expand capability, drive performance, and unlock new paths to growth. Speakers Josh…
